The new year is a powerful reset for camps — a chance to reinforce trust with families, set clear expectations, and start the season feeling calm and confident. For directors serving younger campers, winter brings its own realities: more layers, more transitions, and more emotions — especially for first-time camp families. January is often when parents are looking for reassurance and clear guidance, not just schedules. Preparation is everything. When families know what to exp

No matter how well a camp is run, challenging conversations with parents are inevitable. Whether it's about camper behavior, safety...

Conflict is part of life—and camp is no exception. Whether it’s a disagreement over who sits where at lunch or something more intense...

What Parents Really Want to Know Before Sending Their Kids to Camp Running a camp means managing a lot of moving parts—schedules, staff,...

Set your counselors up for success—with energy that lasts all summer. ☀️ Summer camp is a blast—but also a grind. Long days, emotional...